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Styling a life with Flavors and Fragrances

Taste and smell are considered the most powerful sensory organs of human beings. The countless number of flavors and fragrances have found their way into the benefits of our everyday life in the form of perfumes, shampoos, soaps, mouthwashes, toothpaste and many other products. The number of items has stemmed out from some essential oils such as Cinnarnotnum camphora and Ocotea pretios.

Rosewood oil is another aroma chemical that is a prized raw material that has illustrated the diversity of pleasant fragrances. There is a growing popularity of a number of flavor compositions for food, body essential products, and cosmetics and biotechnological or pharmaceutical products. Advances in the flavors and fragrances industry is heavily fueled by the growing demand for exotic and authentic goods in the food, beverage, and cosmetic and toiletry sectors. The heightened health concerns for authentic flavors is increasing the consumption of these merchandises as advertising tools and product differentiators. Moreover, this market is anticipated to face challenges due to the rising concerns regarding the presence of potentially harmful chemicals, such as phthalates, in certain air care and cosmetic products. Environmental fragrances are witnessing strong advancements in terms of demand for natural products.

The cost of natural essential oils is comparatively high. For instance, the cost of citrus oil spiked in the year 2004 that pushed the production of other synthetic flavors and fragrances in the market.

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